Ad agency creates voter registration app
April 12, 2010 - Orlando Business Journal
Echo Interaction Group is teaming up with Project Vote to design a mobile canvassing tool for Apple’s iPad as a way to increase voter registration and reduce canvassing costs. The tool is slated to make its debut in May. ...Read more
Advocates and Legislators Debate the Promise (and Potential Problems) of Online Registration
April 8, 2010 - Talking Points Memo
Online voter registration is a leading election reform issue often touted as an avenue for modernizing voter registration for the 21st century. A new report by the Pew Center on the States says online voter registration is a cost- and time-effective method that is widely used and favored by people in states with established programs. With more states moving towards online registration, legislators and advocacy groups are moving to address concerns and find innovative new ways to ensure Americans can take advantage of the technology. ...Read more
Voter registration going digital on iPad?
April 7, 2010 - The Orange County Register
Voter registration could be going digital if reports that a new voter canvassing application has been designed for the Apple iPad and other handheld digital devices. ...Read more
VR Drives Go Paperless with New Software for iPad & Other Mobile Devices
April 7, 2010 - Project Vote
Project Vote, one of the nation's leading voter engagement organizations, has teamed up with Orlando-based advertising agency Echo Interaction Group to revolutionize how community organizations conduct voter registration drives. Using cutting-edge technology, Echo's team is developing a user-friendly, mobile-based application that provides an ideal electronic alternative to what was previously a tedious and archaic paper-based process. The application is slated to make its official debut this May. ...Read more
Echo Interaction Group: Resonate with clients during recession
April 3, 2009 - Orlando Business Journal
Carlos Carbonell probably would be the first to agree that a decision to start a new business during the worst recession in 70-plus years doesn't exactly inspire a perception of sanity. ...Read more
Echo gets new office, talent and clients in 3Q
October 9, 2009 - Orlando Business Journal
The third quarter brought three new things for Carlos Carbonell and his Echo Interaction Group: a new office, three new clients and the hiring of two new employees & a social media director and Web engineer. ...Read more
Echo Interaction looks ahead to 2010, Web site launch
December 25, 2009 - Orlando Business Journal
The fourth quarter of 2009 was tough for the new marketing and advertising firm that specializes in interactive advertising, multicultural marketing and social media such as Facebook, Twitter and MySpace. "It was slow as far as getting new contracts, but [for] new business development efforts, it was one of the best [quarters]," said Carlos Carbonell, CEO of Echo Interaction Group, which started up on March 1. ...Read more